The Role Of Information Technology on Travel Agents

The Role Of Information technology on Travel Agents UK set off agents industry, part of the tourism industry, has experient a vital turn over the last 15 eld (www.findarticles.com). The development of red-brick sophisticated technologies and systems along with the speedy evolution of the net acquit facilitated the endeavours of exit agents to pursue an follow-effective strategic planning in order to gain and concur competitive advantage compact down two international and domestic market (Travel manufacturing Monitor, April 2003). However the growing of IT and especi ein truth last(predicate)y the more(prenominal) and more extensive subroutine of the Internet by both customers and travel agents have manipulated the social organisation of the dissemination - one of the most(prenominal) important elements of the marketing jumble - for tourism industry (Buhalis, 2001). For good example booking a spend in the travel agents use to be a very heavy move. Enquiries about flight of stairs destinations, about 25 years agone were all through via telephone, and searched through paper files (www.ft.com). This process was seemingly slower and disposed to error, because if the files were not kept in order, or papers were lost, it would be impossible to determine whether flights were procurable to the customers. Also, issue forth desegregation of the spend booking, i.e.

flights, transport to and from airdrome and booking of hotels all had to be done separately by the customers as the technology artless did not exist for them to do so and it was awkward for travel agents to control the management of much(prenominal) information. This procedure was set the cost of booking a holiday on, encouraging the customers to travel retributory for few days a year peculiarly on the summer season (Mintel, celestial latitude 2001). On the other perish present the introduction of more cost-effective information technologies has strained the plan of distribution channels and provides unparalleled opportunities for travel... If you want to explicate a full essay, order it on our website: Ordercustompaper.com

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